
IPA Core Personality Analysis
Scandinavias leading personality analysis
IPA Core is a personality analysis designed to spark meaningful dialogue. The true value of the assessment emerges through conversation, where insights are explored, shared, and understood between two people.
The analysis measures 12 personality traits, organised into four interconnected core factors. Each factor represents a mental platform that shapes how we learn, grow, and apply our skills in the workplace.
Personality is never one-dimensional; every factor influences the others. That’s why IPA Core views personality as a complete, integrated whole, where understanding comes from seeing the full picture.
For selecting and developing people in the workplace
IPA Core Personality helps organisations make better people decisions by connecting individual strengths with role requirements. It creates a strong foundation for meaningful conversations about personal development, behaviour, and leadership.
By understanding both preferences and potential, you can recruit smarter, develop people more effectively, and build teams that thrive.
With IPA Core Personality, you can:
Find the right people for the right roles based on natural strengths and motivations
Increase job satisfaction, engagement, and long-term retention
Build complementary teams that perform better together
Support continuous personal growth through insight into behaviour, motives, and values
IPA Core Personality is not a test!
IPA Core Personality is not a test. There are no right or wrong answers, and you cannot fail. Personality is dynamic and evolves over time, and the IPA Core model reflects this reality.
Unlike traditional assessments that place people in fixed types, such as MBTI or DISC, IPA Core provides a descriptive, holistic understanding of behaviour. It works with scales and spectrums, capturing nuances and potential for development rather than assigning rigid categories.
The model integrates multiple layers of analysis, including behavioural motivators (IPA Meta) and leadership style (Team Role). This allows IPA Core to provide not just a snapshot of behaviour but also insight into why a person acts the way they do.
IPA Nordic’s research-based approach ensures the assessment is rigorous and recognised as one of the best of its kind. It supports personal growth, development, and meaningful conversations in the workplace.
