A strong HR foundation for a growing company
As companies grow, the need extends beyond simply hiring more employees. There is also an increasing need for structure, visibility, and processes that can support growth in a way that is both operational and people-focused.
This is a situation SmartPack knows well.
As a growing company, SmartPack needed a HR-system that could do more than solve isolated tasks. They were looking for a platform that could bring key HR-processes together in one connected solution. The choice fell on PeopleSuite Staff from IPA Nordic.
The Challenge
For SmartPack, it was essential to find a solution that could create clarity and structure today, while also supporting the company’s future development.
There was a clear need for:
“We had been looking for a HR-system that could gather the most important processes in one place. For us, PeopleSuite Staff stood out across every parameter because it is operational, easy to navigate, and makes perfect sense for a growing company.”
Martin René Mortensen, Co-Founder & CEO
The Solution
It was important for SmartPack to choose a system where they could start with the areas that mattered most and gradually expand as the company evolved.
That is why SmartPack began with the Attraction module.
In a growing company, recruitment is rarely just about filling a vacancy. It is about finding people who not only have the right competencies, but who also fit the way the company works.
To support this process, SmartPack uses both IPA Core and IPA Basic Profile as part of their recruitment approach.
“In recruitment, we use IPA Core and IPA Basic Profile, and it gives us a much stronger foundation for evaluating candidates. Core provides deeper personality insight, while Basic Profile makes it easy to identify work style and preferences in practice.”
Martin René Mortensen, Co-Founder & CEO
Better Recruitment and Stronger Matches
The assessments make it easier to get closer to the real match between candidate and company.
They strengthen the dialogue with candidates and allow SmartPack to make more informed decisions based on more than just CVs and experience alone.
For SmartPack, successful hiring is not only about qualifications. It is about whether a person can succeed in the day-to-day environment and within the culture the company is building.
“For us, it is not just about filling a position. It is about finding people who can succeed in everyday work and fit the way we operate as a company.”
Martin René Mortensen, Co-Founder & CEO
A Platform That Can Grow with the Company
For SmartPack, PeopleSuite Staff is more than a traditional HR system.
It is a platform that creates alignment between HR operations and the company’s overall development.
Attraction is the first step, but the ambition is larger. As the organization continues to grow, the plan is also to expand further into both Engagement and Wellbeing, allowing HR efforts to support employee development, collaboration, and wellbeing across the organization even more effectively.
With Wellbeing, SmartPack can work more systematically with pulse measurements, employee satisfaction, and early indicators of stress or overload.
With Engagement, the dialogue around development and the relationship between managers and employees can be strengthened.
For SmartPack, it is therefore not about investing in a system for the sake of having one. It is about choosing a platform that can support the company through multiple stages of growth.
“PeopleSuite Staff does not just give us structure today. It is also a platform we can continue building on as the company grows.”
Martin René Mortensen, Co-Founder & CEO
The Result
For SmartPack, PeopleSuite Staff became a natural choice: a platform that brings together the most important HR processes, strengthens recruitment quality, and provides the flexibility to expand with additional HR modules as the company grows.
This is especially valuable in a fast-moving company where HR should not become a collection of disconnected initiatives, but an integrated part of how the organization is built and developed.
“If you are considering getting started with PeopleSuite Staff, my advice is simple: don’t wait. Just get started.”
Martin René Mortensen, Co-Founder & CEO
