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Case Story

Gentium & IPA Nordic

Strategy that works - because it’s anchored in people

Gentium is a consultancy rooted in strategy, leadership, and culture. They help organisations create and implement change, with a clear belief: strategy only creates real impact when it is embedded in people and in how the organisation actually works.

Rather than treating strategy as a document, Gentium works with strategy as movement - where communication, behavior, and culture determine whether ambitions become reality. This is where IPA Nordic’s PeopleSuite becomes a key enabler.

The Challenge

Many organisations are capable of defining strategy - but struggle to make it work in practice.

The challenge is not direction, but execution:

  • Strategy is not fully understood across the organisation

  • Behavior, collaboration, and leadership are not aligned

  • Cultural and structural barriers slow down progress

  • There is a lack of shared language and actionable insight

Strategy cannot stand alone. Without anchoring in communication, culture, and behavior, development rarely becomes something that lasts.

- Steen Elgaard

The Solution

Gentium uses IPA Nordic’s PeopleSuite as a flexible and integrated toolkit to anchor strategy in the organisation.

The approach is adaptable:

  • Starting with the individual (personality, leadership style, motivation)

  • Expanding to teams and leadership groups

  • Scaling to the organisational level

Because the tools are connected, they can be applied strategically across all levels.

PeopleSuite is like a Swiss army knife for us. We can start where it makes sense and go deeper when needed.

- Steen Elgaard

Individual & Leadership Insight

Gentium often begins by understanding the individual leader.

Using PeopleSuite, they gain insight into:

  • Personality and behavioral patterns

  • Motivation and personal preferences

  • Leadership style and decision-making

This creates a strong foundation for leadership development and strategic alignment.

Team & Organisational Alignment

Beyond the individual, Gentium works with teams and entire organisations.

PeopleSuite enables them to assess:

  • Shared direction and clarity

  • Psychological safety

  • Quality of collaboration

  • Leadership group dynamics

We work with whole people and whole organisations. These analyses give us a real picture of how things actually function.

- Steen Elgaard

This creates a shared understanding of current reality - essential for meaningful change.

Organisational Due Diligence (ODD)

A central part of Gentium’s work is Organisational Due Diligence (ODD).

ODD connects:

  • External market complexity and turbulence

  • Internal organisational structure and readiness

This helps organizations understand whether they are truly equipped to execute their strategy.

ODD is a must for companies that want balance. It shows how the market behaves—and whether the organisation is built to handle it.

ODD is a must for companies that want balance. It shows how the market behaves- and whether the organization is built to handle it.

- Steen Elgaard

The Impact

By combining strategy with people and organisational insight, Gentium helps companies:

  • Turn strategy into real, everyday behavior

  • Align leadership, culture, and collaboration

  • Address internal complexity with clarity

  • Create lasting, sustainable change

Gentium positions itself as a partner for organisations that want more than plans—they want real movement and measurable progress.

Strategy only works when people understand it, see themselves in it, and translate it into behavior.

- Steen Elgaard

Turn strategy into real impact

Turn strategy into real impact

Align leadership, culture, and organization with PeopleSuite - and make strategy work in practice.

Align leadership, culture, and organization with PeopleSuite - and make strategy work in practice.

Contact

+45 60 25 99 99 (9-15 CET)

hello@ipanordic.com

Skanderborgvej 213

8260 Viby J

Denmark

CVR: 40700048

Logo, IPA Nordic

IPA Nordic HQ

Skanderborgvej 213

8260, Viby J

Denmark

Benelux

Daalwijkdreef 47

1103AD, Amsterdam

The Netherlands

Sweden

Tranebergsvägen 78

SE-167 44 Bromma

Sweden

Spain

Carrer del rec 30

08003, Barcelona

Spain

Middle East

Mahmoud Al-Karmi Street 10

Amman

Jordan

IPA Nordic HQ

Skanderborgvej 213

8260, Viby J

Denmark

Benelux

Daalwijkdreef 47

1103AD, Amsterdam

The Netherlands

Sweden

Tranebergsvägen 78

SE-167 44 Bromma

Sweden

Spain

Carrer del rec 30

08003, Barcelona

Spain

Middle East

Mahmoud Al-Karmi Street 10

Amman

Jordan

Contact

+45 60 25 99 99 (9-15 CET)

hello@ipanordic.com

Skanderborgvej 213

8260 Viby J

Denmark

CVR: 40700048

Logo, IPA Nordic

IPA Nordic HQ

Skanderborgvej 213

8260, Viby J

Denmark

Benelux

Daalwijkdreef 47

1103AD, Amsterdam

The Netherlands

Sweden

Tranebergsvägen 78

SE-167 44 Bromma

Sweden

Spain

Carrer del rec 30

08003, Barcelona

Spain

Middle East

Mahmoud Al-Karmi Street 10

Amman

Jordan